CO-FOUNDER AND EXECUTIVE DIRECTOR, HELLAS DIRECT Emilios Markou is the Co-Founder and Executive Director of Hellas Direct, a digital-first, fullstack insurance company, empowered by cutting-edge technology and artificial intelligence. Founded in 2012, Hellas Direct is a leading player in the central and southern European insurance markets today, serving over 1,000,000 customers with EUR 200 million of premiums underwritten. Hellas Direct has been listed 4 times as one of Europe’s fastest growing companies by the Financial Times, while Emilios and his cofounder, Alexis, have been honoured with the prestigious EY Entrepreneur Of The Year™ Cyprus 2022.